Do you want your sales to take off?
KNOW -HOW | SYSTEMS | IMPLEMENTATION CONCEPTS
EVERYTHING IS READY
Do you want your sales to take off?
KNOW -HOW | SYSTEMS | IMPLEMENTATION CONCEPTS
EVERYTHING IS READY
Brief introduction
- Sales and marketing managers (BtoB and BtoC).
- Many years of management, training and coaching experience.
- 15 years of management experience.
- Sales coach trainer
- 15 years of management experience.
Passionate sales manager and coach
It’s not just the years of practical sales experience,
but the passion for developing good solutions, whichhelped me
to success as a salesperson, sales manager and sales trainer.
With this starting position and a great enthusiasm for everything digital and project experience in the automation of acquisition processes, I am ready to tackle new and major challenges.
VerkAuf
B2C
SalesOffice
b2B
Sales management
B2B + b2c
VL & ML
B2B + B2C
With
Coaching
+ Training courses
As
GL member
B2C sales
Furnishing salesperson
Living, office, kitchens
SalesOffice b2B
Head of Sales-Backoffice and Sales-Supporter Specialized Trade
Sales management B2B + b2c
Branch manager,
Regionalsales manager, sales manager
VL & ML B2B + B2C
KAM, Export Manager,
marketing manager, Founder,
Category Manager
With coaching + training
As a GL member
Furnishing salesperson
Living, office, kitchens
Head of Sales-Backoffice and Sales-Supporter Specialized Trade
Branch manager,
Regionalsales manager, sales manager
KAM, Export Manager,
marketing manager, Founder,
Category Manager
Negotiate
90%
Inspire people
95%
Presenting to groups
85%
Communicate and convince in writing
80%
French oral (level B1)
60%
English oral (level B2)
70%
Self-assessments based on job references and testimonials. | 100% = professional status.
Short versionwithout details
The stages of my career from salesman to sales manager & coach
in the furniture, kitchen and interior design industry.
(Click on the button, you will get to the detailed version).
december
2016 - 2019
Head of Training and Head of Planning Kitchens 100% | GL
Market segment: Furniture and planning kitchens, specialist discounters, BtoC. | Management span: Specialist responsibility for
25 kitchen planners in 18 branches. and 3 directly subordinate employees. Responsible for the Sales and management training as well as the kitchen division with purchasing, sales and order processing.
June
2016 - 2019
Regional Sales Manager Planning Kitchens & Bathrooms 100%
Market segment: Kitchens and bathrooms, specialist retail, BtoC. | Management span: 14 kitchen and bathroom planners
in 5 kitchen and bathroom studios, responsible for sales and earnings, budget and target achievement, sales process and POS, lead processing, employee development.
May
2013 - 2014
Founder and Project Manager for Salestrainings 100%
Market segment: Further training for salespeople and sales managers. Start-up, BtoB. Responsible for the business plan, financing, concept development, content, marketing and sales and service provision.
March
2011 - 2013
Head of Sales Kitchen and Living Areas 100% | GL
Market segment: Premium interior fittings, manufacturers, BtoB and BtoC. | Management span: 2 project sellers. Responsible for the company and distribution structure (resellers), the product and service mix, the sales process and the flagship store in Stilhaus Rothrist.
august
2001 - 2011
Head of Marketing, Export for Living and Bedroom Systems 100% | GL
Market segment: Premium furniture, manufacturer, BtoB. | Management span: 6 office staff, 5 agency representatives. Responsible for export development, marketing, key account management and after-sales management. | Re-entry.
January
1995 - 2000
Head of sales administration for living room and bedroom systems 100% | GL
Market segment: Premium furniture, manufacturer, BtoB.
Responsible for the sales back office, the secretariat and the works exhibition as well as the agency representatives.
December
1990 - 1995
Branch manager / deputy for home and contract furnishings 100%,
Market segment: High-quality home and contract furnishings, Engros specialist retail, BtoB and BtoC. Management span: 30 furniture salespeople (including 5 kitchen planners). In the Main store responsible for sales, sales processes incl. Quality assurance and the POS with the product ranges: Living, office furnishings, planning kitchens, catering furnishings. | re-entry after a stay abroad).
June
1988 - 1989
Salesperson for home and contract furnishings 100%
Market segment: High-quality home and contract furnishings, Engros specialist retail, BtoB and BtoC. Responsible for own sales through planning and sales in the areas of home furnishings, office furnishings, restaurant furnishings and planning kitchens.
Training and further education
Short versionwithout details
(By clicking on the button, youyou will get to the detailed version).
August 2019 - 2020
Certificate New Deal Institute and private tutors
FRENCH LANGUAGE COURSE | LEVEL B1 | 6 MONTHS
Language courses August to October 2019 | New Deal Institute
Daily French lessons at the language school and with a private teacher in Bordeaux F.
Language lessons November 2019 until now | Private teacher via Skype
January 2018
Licensed Business Practitioner
from
Dr. Richard Bandler
COACHING TRAINING | ACCORDING TO DR. RICHARD BANDLER | 9 DAYS
NLP Business Practitioner | Communicate and coach more effectively. | Coach: Marc. Galal
Mastering the programming language of subjective experience with the NLP technique.
To dissolve harmful habits / beliefs and replace them with new, helpful strategies.
May 2018
Certificate
nls-Sales-Coach
TRAINING IN SALES COACHING | 6 days
nls® Sales-Coach | Building leadership and coaching skills. | Coach: Marc M. Galal
Learn power techniques for self-motivation. Increase motivational competence,
to activate sales resources in a more targeted manner.
2017 - 2018
Certified Neuro Linguistic Seller
SALES TRAINING | 9 DAYS INTERVAL TRAINING
nls® 1 - Neuro-Linguistic-Selling | The power of persuasion. | Coach: Marc. M. Galal
nls® 2 - The art of sales rhetoric. | Insider strategies of sales psychology.
nls® 3 - The secrets of sales hypnosis.
October 1999 - 2001
Marketing planner with Eidg. Specialist certificate
TRAINING AS A MARKETING PLANNER
Lessons, case studies and federal diploma. Degree in these subjects:
Marketing concept, sales, sales promotion, advertising,
Accounting, market research, distribution.
August 2019 - 2020
Grade Report
City Univercity of Seattle
MANAGEMENT TRAINING
Lessons, case studies, exams (English) on management topics. | City Univercity in Zurich
- Behavioral Decision Making | Human resource development
- Managing Organizations | Accounting for Managers
Testimonials
Opinions of course participants, coaching clients and project partners
"I have booked Stefan Lüdi for sales coaching several times over the last two years. Thanks to his acquisition strategies and his implementation concept, I was able to massively improve my new customer acquisition. I use his objection handling methods and the new sales pitch on a daily basis. Stefan Lüdi also knows how to motivate you to perform at your best."
Salvatore Conigliaro
Owner I Sales consultant
12.03.2020
"Stefan Lüdi has designed a pioneering eMarketing and acquisition project to acquire new customers in the kitchen segment. He succeeded in optimally linking the acquisition funnel created by Digital Marketing with the downstream offline acquisition processes. The successful integration of a dedicated call center process ensured a high level of processing quality for the leads generated. This enabled Stefan Lüdi to massively improve the sales performance of around 20 kitchen salespeople."
Michel Sägesser
Chief Brand & Digital Officer | Business Transformation Leader
17.03.2020
"Stefan Lüdi has trained over 200 sales employees at various levels, thereby anchoring a new sales culture. Training the sales team to become agile sales coaches and training the sales staff in the 7-stage sales process have led to a significant improvement in sales performance. For example, the sales quota has increased by 15%"
Ruedi Rüttimann
Sales Manager LIPO Einrichtungsmärkte AG
20.03.2020
"We worked closely with Stefan Lüdi as an external consulting and training partner on his sales transformation project. In him, we had a committed and enthusiastic customer, which gave our concept and our work an even greater boost to success. An all-round successful project."
Thomas Witt
Owner Thomas Witt Consulting
30.04.2020
